cartt.io vs Stripe Payment Links: Checkout page or just a pay button?
Stripe Payment Links are free, fast, and limited — a hosted payment form, not a sales page. cartt.io adds a real checkout page, landing-page-style above-the-fold sell, order bumps, post-purchase upsells, and real urgency tools. Pick Payment Links when your buyer already knows what they want. Pick cartt.io when the checkout also has to sell.
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Feature comparison
| Feature | cartt.io | Stripe Payment Links |
|---|---|---|
| Platform fee | 0% | 0%[1] |
| Subscription cost | $9–19/mo | $0 |
| Hosted on your own domain | Yes (Pro+) | buy.stripe.com/...[1] |
| Visual page editor | No (logo + colors only)[1] | |
| Landing-page-style hero + features | ||
| Countdown timers / urgency | Built-in | |
| Order bumps | ||
| Post-purchase upsells | ||
| UGC gallery / social proof | Built-in | |
| Apple Pay / Google Pay | [1] | |
| Tax collection | Stripe Tax | Stripe Tax[1] |
| Subscription support | [1] | |
| Setup time | ~5 minutes | ~30 seconds |
Use cartt.io when
- Your checkout also has to sell — landing-page-style hero, features list, testimonials all need to fit
- You want order bumps and post-purchase upsells without engineering work
- You want real urgency (cohort timers, enrollment windows)
- You want a URL that matches your brand, not buy.stripe.com
Use Stripe Payment Links when
- Your buyer already knows what they want before clicking the link
- Marketing happens elsewhere (newsletter, social, podcast); the checkout is purely transactional
- You're validating an unvalidated product and want zero monthly cost
- You only need to take a payment, not sell on the page